My social media strategy has never been about gaining followers. However — in the process of showing up authentically, I've manage to accrue an engaged, active community of enthusiastic individuals). With the "typical" Instagram engagement numbers hovering around 3 to 4 percent of total audience for my size account, my posts and stories see numbers closer to 12+. The question is: How?

How do you build a presence on social media?

How do you get comfortable "showing up" there?

How much time do you dedicate to it?

How do you handle feedback? (Positive and negative)

How do you figure out what to post?

This Hurdle Session will take a deep dive into the ins and outs of social media strategy, detailing what's worked for me in the past and candid advice on how to be your authentic self with total strangers. We'll talk about everything from creation apps and homing in on your niche to tone and other best-practices.

Note: All tickets include a charitable donation. This month's donation goes to the Children's Defense Fund.

REMINDER: When Hurdlers purchase the below, they’ll automatically get a download of the presentation. An email will arrive within 24 to 36 hours with the complete seminar, as well as any other bonus materials!